What a user is experiencing today — Frida's quote alongside the current Hemnet listing
Hemnet mission and focus area in the home buying journey
Design lens — designing for neurodivergent users
Observation session with Frida
Frida's emotional experience navigating a detail page
Insights — what trust means to Frida
Redesigned Översikt tabRedesigned Föreningen tabRedesigned Kostnader tab
Progressive commitment — three tabs answering one question each